As an avid follower of developments in semiconductors, I've been especially impressed lately with Qualcomm. Not only does the new Snapdragon processor power the Google Nexus One, but the company recently began promoting their own brand like an Intel or even like a consumer display company such as LG. They showed off their interferometric modulation (IMOD) technology for color e-readers at CES this year. IMOD uses MEMS technology in a biomimetics application. This means it simulates behavior found in nature - like the way butterfly wings shimmer with reflective light. While the Mirasol was not a product per se, it was a proof of concept, a reference design to show manufacturers what is possible. Qualcomm's new dual-core 8X72 chip Smartphone processor will be capable of rendering 1080p HD, so be on the lookout for more HD video and 3D packed into the next generation handsets too!
The launch today of the Google Nexus was less about technology and more about changing how customers obtain mobility service. Carriers needed a handset alternative to the iPhone and Android's timing last year was perfect. Windows Mobile or RIM Blackberry was not going to unseat the iPhone, even with their recent App Store forays. By offering an unlocked phone, Google avoids some of the negative backlash of network quality because they allow users to select their own carrier; poor service won't be their fault, or HTC's. The big winner here I believe is Verizon as they will have both the new 4G iPhone and several Android handsets including the Nexus One by this summer. The business managers at the carriers can justify their next round of network upgrades to 4G and take advantage of the new spectrum they've acquired. One thing to remember, unlike cable TV and satellite, there is no alternative to carriers with regards to cellular service. No carrier, no service; no VOIP, no Mobile Internet, no SMS and no PCS. Much has been reported of the billions of App Store application downloads but I believe users only use a very small subset of what they download. I would think 100 applications would be plenty and you can always change them out. Google is courting more developers with their friendly, open source licensing schemes. I went ahead and ordered mine, even got customized etching.
Palm's press conference at CES will be Thursday January 7th where they'll likely announce the Palm Pre 3 with Verizon. It's taken almost a year since I first recommended Palm needed another carrier. Palm's stock performance this year was certainly improved by the original Pre introduction but it failed to translate into meaningful revenue and profit growth. I believe Palm's Webkit and friendly developer tools still make it a viable device but Verizon will have to position it against the highly marketed Droid and quite possibly by summer, the Apple CDMA iPhone 4G. The New Year is shaping up well for Verizon as they seem to be placing their bets across the smartphone "blue line." When you have real spectrum, you have nothing to worry about. I would be concerned with how the unlocked Google phone would perform on T-Mobile. Even a subsidized T-Mobile handset would be dependent on wide spectrum availability (>100MHz) in thin metro spots. With the new Verizon deal, Palm needs to show it can grow revenue and profit margin. Verizon could have the Pre 3 at the low end, the Droid in the mid-range and the iPhone 4G at the high end. The CDMA communication logic for the 4G might not be ready in time for the Apple Tablet (should it have built-in WWAN support in the first place), but I'd like to see Verizon pick up the Apple Tablet early on. No doubt, January will be a busy mobility month!
According to Flurry Media, Droid accounted for 48% of the download volume during the month of December. Motorola and Verizon executed on a $100 million marketing campaign resulting in Motorola over-achieving on their previous forecast of 600,000 units in the 4th quarter. The device received good reviews in late October setting the stage for a big 4th quarter push. Even though the music and video capabilities are lacking, the faster web browser and call quality make it the star in Android handsets. Motorola fully embraced Android and made some good design choices; including using the more powerful Arm Cortex A8 CPU. The same CPU in the iPhone 3GS and Palm Pre. The upcoming Google Nexus will be another HTC variant sporting better performance on web pages due to some tuning with Android 2.1 and the Snapdragon processor. Now we have to determine who is the better high-volume manufacturer, Motorola or HTC? Since HTC gains the benefit of multiple OEM relationships, they come down the learning cost curve much faster than a stand-alone Motorola. I would see the Nexus One come out with an initial high price, then rapidly decline during the Spring of 2010.
This afternoon the Wall Street Journal reported that ten privacy organization assisted by the Electronic Privacy Information Center (EPIC) have formally filed complaints with the Federal Trade Commission for Facebook's recent website changes to its privacy settings. The company spends a lot of time and money trying to mitigate government scrutiny and interference in its business. The problem here is Facebook has made "privacy" part of their business. The 350 million users of Facebook have a wide range of understanding and awareness regarding what the company does to both protect and stretch the end user's social graph as it relates to privacy. I voiced my opinion on other blogs that the average Facebook user would have difficulty understanding the privacy setting pop-up screen in the context of logging in to the system. While it did provide the option to reset the settings to those previously configured, the settings were altered during the conversion to allow search engine indexing until you went in to actively reset them. Your personal profile information and photos were set to "everyone" until you logged in to reset them. Not sure if the company has a strong consumer privacy advocate to balance the development and marketing organizations.

